The common finish for knotty pine is orange shellac. It is alcohol based, so using alcohol will remove the finish. Make certain that whatever you use to clean it does not contain alcohol. I have a kitchen and family room paneled in knotty pine. I used Murphy's oil soap to clean mine, shortly after moving here. Cabinet and wall finish touch-ups are easy with a can of Zinser Orange Shellac and paint brush. I even remodeled part of my kitchen and had the new wood looking like the old using the Zinser Orange Shellac. When you add a coat, it will soften the original and blend with it, then dry. Just be certain to clean any oils, dirt, etc off of it before adding the new coat. Shellac is not really water resistant, so keep the application of soap and water short and dry it quickly.
Charley